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Chery South Africa set to open 30 new dealerships

Press Release: Chery South Africa

Chery South Africa has appointed 30 new vehicle dealers across the country, covering every province and metro.

The new Chery dealers will offer a full range of sales and support services, including vehicle finance from Chery Financial Services (a new finance alliance with WesBank) and roadside assistance, following a recently concluded agreement with the Automobile Association.

The network will stretch as far north as Louis Trichardt and cover towns and cities like Bloemfontein, Welkom, Klerksdorp, Middelburg, East London and Gqeberha from the onset.

Major cities like Pretoria, Johannesburg, Durban and Cape Town will have several new Chery dealers at launch and other growing towns and cities like Polokwane and Mbombela will follow soon after the initial launch.

“We were heartened by the number of dealer applications we received from across the dealer group spectrum and from automotive entrepreneurs.

Our priority was selecting dealers with the necessary infrastructure and capacity to rightfully sell and service Chery vehicles from day one,” says Tony Liu, Executive Deputy General Manager of Chery South Africa.

“While we are starting with 30 operational Chery dealers, we will expand quickly to make sure that no South African motorist is far away from a local and trusted Chery dealer. We believe that Chery adds an exciting new dimension to our range of affordable and luxury brands.  

We are investing heavily in the training and support of our new dealer network to make sure that our dealer principals, their sales and service staff and their premises represent the modern Chery brand and our ‘Fun to Drive’ ethos”, Liu concluded.

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